I bring a rare combination of design craft, entrepreneurship, and people leadership, allowing me to mediate between stakeholders and align them around shared goals, even with differing perspectives.

I believe human connection drives every successful launch. That's why investing in people is at the core of my work, growing designers into strong teams and bridging business needs with human reality.

I elevate teams through education, building clarity on WHAT's worth doing, WHY it matters, and HOW to execute it well, from that we can advocate for impactful UX decisions without burning resources.